It's easier to keep the clients you already have, rather than trying to gain new ones.
If you've ever felt:
- Blindsided by clients cancelling or dropping off
- Like you constantly need to "get more clients"
- That Business is volatile
It's because you don't yet have a system and a process around client retention.
In The Neuroscience of Coaching, AWPT Founder Kayla Lee & Neuropsychologist Michelle Baty identify the 4 pillars that will keep your clients wanting to work with you.
You'll also be issued with tools & resources to implement this in your Business straight away!
- Collecting important data on your clients and their goals (internal, external, short-term & long term)
- Identifying their current location using specific markers which will affect the way you interact with them
- Use this data to reverse engineer the specific process and milestones that will affect client prescription
- Working with your client to move towards their desired outcomes, while gaining feedback, measuring progress, making adjustments, building trust & future looping
Building these skills will be the most valuable investment you make for you, your business and your clients.
Starts March 2025